Social Media Influencer Photography Sydney
This image was created for an Instagram influencer to showcase her versatility as a model and her ability to present different products and looks to her audience.
For this particular image, the sunglasses were the focus, with the lighting and composition designed to highlight both the product and the model.
The shoot took place in Alan’s home studio using a Hasselblad H4D with an 80mm lens and a four-light setup.
A 120 × 60 softbox provided the key light, illuminating the right side of the model’s face and creating a catchlight in the sunglasses. A second 120 × 30 softbox provided edge light and definition, while a Fresnel-equipped background light created a halo effect behind the subject. An additional softbox illuminating her arm and shoulder.
Creating Product-Focused Social Content
Influencer and social media photography can combine strong portraiture with product-focused imagery, giving brands visually engaging content that feels natural within a social media feed.
Alan works with brands, models and creative professionals to plan and produce imagery that showcases products while maintaining a strong visual identity.
Explore more of Alan’s work:
- Product Photography — Explore high-end product and advertising photography.
- Portrait Photography — View commercial, corporate and personal branding portraits.
If you’re looking for photography for a social media campaign, product collaboration or personal brand, get in touch with Alan to discuss your project.
